Get The Look – London Fashion Week

Get The Look – London Fashion Week

London Fashion Week is over and we’re already missing our daily dose of fresh fashion snaps and insights into what’s been happening behind the scenes (not to mention the incredible street style we’re pinning all over the web!). So what do we do now that fashion’s hottest week has left the capital? Recreate the beauty styles of course!

After happily scrolling through Pinterest, Instagram and all our favourite fashion magazines, we have compiled the huge list of beauty trends into three quick and easy looks that you can wear on a daily basis.


Into The Blue

Peacock blue eye liner and eye shadow shades were smudged along the eye lids at the Temperley London show. Using a natural and flawless make-up base, make-up artists created natural and effortless looking skin which only helped to further enhance the vibrancy of the eye make-up look (not even the brows were fussed with!).

We instantly thought of mermaids when we seen these dramatic eye colours and instantly wanted to channel Ariel a la Little Mermaid. Rimmel’s Colour Mousse Eyeshadow in the shade ‘Mermaid’ was the first product we thought of when we wanted to attempt this Spring look. The texture of this product is extremely smooth and creamy meaning it applies effortlessly, either with your fingers or a make-up brush. Try not to stray from the lid when applying this shade and avoid taking the colour above the brow bone; we want the focus to stay as close to the eye as possible.

Top Tip: Taking an angled eye liner brush, trace a small amount of the colour along the bottom lash line but only concentrating on the outer corners. This will create a cat eye shape which will help to intensify the make-up look.


Plum Pouts

Glamorous and sexy, heavy gold & burgundy eyes accompanied by a heavy plum lip were spotted at the Matthew Williamson show, as created by the very talented Lisa Eldridge. Plums and burgundies are usually shades reserved for the winter months but we like how the fash pack are switching up this trend to incorporate it with our S/S outfits.

Although we still have lots of deep lip shades knocking around from before Christmas, we love adding new brands and lipstick formulas to our make-up bag, so we’re hitting up BECCA’s Glossy Lip Tint in the shade ‘Maraschino’. BECCA has been one of our favourite new make-up brands to land on site, especially for this super pigmented lip gloss. There are a few great ways of using this product to create an intense berry look. You can start by lining and filling in your lips with a similar shade of lip pencil and using the gloss to add the final touches or you can dive straight in and apply the gloss all over for an intense and vintage inspired make-up look.

Top Tip: Dab a very small amount of the gloss onto your cheeks and spend a good amount of time blending it along the apples of your cheeks. This will pull the whole look in together.

Super Straight

Inspired by the beautiful Olivia Palermo who was a LFW Frow regular this season, we’re crushing on super straight hair that is very slightly tousled. Effortless and relaxed, we have a total hair crush on this trend that is really kicking off this S/S.

Whether you have straight, curly, frizzy, oily or dry hair, to create the polished straight look, you’re probably going to have to enlist the help of your straighteners. As much as we don’t like to admit it, any kind of heat on our hair is going to have damaging effects, whether that be breakage or dryness. That’s why we’ve called on the help of our good friend Tresemme and their Thermal Creations Style Creator Spray. We love this product because it helps you to create any kind of texturised look while protecting your locks from heats of up to 230 degrees. It also has holding qualities that will keep your hair in place throughout the day while adding a touch of healthy shine!

Top Tip: Take this styling spray with you on the go! If you hair is feeling a little lack luster throughout your busy day, spritz a small amount along the ends and create a beachy texture that’s bang on trend.

What trends are you loving from London Fashion Week? Let us know by leaving a comment below.

Techniques Masterclass – Lip Liner

Techniques Masterclass – Lip Liner

It’s taken me a long time to come to terms with the rules regarding lip liner. Thankfully, I was blessed with your average pair of lips, meaning they’re not too small, they’re not too big, they’re just right! (Just call me Goldilips). But when I started working at Fragrance Direct, I noticed that all the girls in the office had lip liner filled make-up bags so was this a memo I missed?!

I have always associated lip liner with those terrifying 90s photographs were a brown lip pencil was a girl’s best friend (How ironic that this look is now back in style!). But with a tonne of new formulas, shades and brands that are all offering us a piece of the lip liner cake, we’re ready to indulge in some serious lip envy calories!

I started my lip liner journey with my trusty Carmex Moisture Plus Balm. There’s nothing worse than applying lip liner to chapped, dry lips (I found out the hard way), so apply a generous amount of your favourite lip balm, get to doing the rest of your make-up and by the time you’re ready to get lining, your pout will be perfectly prepared!

You can of course match your lip liner to every shade of lipstick you own but that’s going to take a lot of time, effort and pennies, so try taking a leaf out of my book and find three lip pencil shades that you can adapt with a range of lip colours.


First up is Pupa’s Lip Pencil in the shade 113. I love a deep berry lip, especially during the winter months. I like to apply this lip pencil by very gently shading the outer corners of my lips and then filling in the entire lip with the same colour. Although I’ll be applying a lipstick over the top, using a lip liner first will intensify and lock in the colour for longer.

So remember when I mentioned the risquǸ brown lip liner shades above? Well you may want to stock up on a few of this season’s hottest shades of chocolate when it comes to your S/S beauty regime (definitely don’t hunt out your lip liner from the 90s, that’s just gross!). Think Kate Moss, cirque 1995 when a deep, sumptuous brown lip brought out all those lovely bronzed tones in your face, perfect for Spring/Summer.


L’Oreal Studio Secrets Lipliner in 062 Brown is almost a mauve shade of brown that works really well with skin/flesh coloured shades of lipstick. Of course you can go all Jesy Nelson aka Little Mix on us and line your lips with this shade and then opt for a lighter tone of lipstick to really pronounce your lips and make the lip liner noticeable. But if you’d rather keep things low key, stick with a similar colour and enjoy fuller, plumper lips.

No make-up bag would be complete without a red lip liner, am I right? When I want to go all out for a big night out, I instantly reach for a trusty red lip, so when I realised that a red lip liner can only intensify the look, I instantly went on the hunt for the perfect one.


That’s when I found Astor Rouge Couture Lip Liner in the shade Bois de Rose. Deeply red and beautifully vintage, I immediately got to pairing this with my favourite red lipstick (which is in fact Calvin Klein Delicious Luxury CrÇùme Lipstick in the shade Clear Rose, just in case you’re interested!). Not only does my lip colour last all night, I can enjoy those few glasses of wine without having to check that my lipstick hasn’t smeared all over my face!

So lip liner has officially changed my beauty life. Am I late to the party or lip liner a revolution? Let me know by leaving a comment below!

Don’t Be Afraid Of The Dark

Don’t Be Afraid Of The Dark

90s Revival has never been more on trend than if you stepped back into the 90s era. We’re not asking you to dig out your choker necklace and your Sporty Spice inspired work out gear but we do encourage you to lace your lips with a dark lipstick shade.

SS14 gave us a huge insight into the beauty trends that key designers were keen to strut down the catwalk. Fendi and 3.1 Phillip Lim made a statement not only with their designs but with bold lip shades that set a precedent for the 2014 beautysphere.


Traditionally, dark shades of lipstick have been reserved and boxed off for winter as a way to add a pop of colour to your winter wardrobe. But now, cast aside all of your S/S traditions and look at this season’s hottest lip colour trends that feature some shades that may surprise you.


Berry Babes

Berry lipstick shades are one of our favourites for evolving your every day make-up look. Add a subtle brightness to your lips with shades such as Calvin Klein’s Delicious Luxury CrÇùme Lipstick in ‘Desire’. This is a deep and sumptuous shade of berry with undertones of subtle pinks.

Top Tip – If you don’t want to go too heavy on your lipstick, the trick is to apply the product with your fingers. This will subtly build the colour up over time and lets you control how dark or light you want your lipstick to be.


Max Factor’s Lipfinity Lip Colour is an intense shade of berry that will add a subtle, pretty colour to your lips. It contains soft blue undertones which suits a range of skin tones, in particular dark and olive tones.

Top Tip – A nice trick to try if you want to tie your make-up look in together is to warm up the lip shade between your fingers and gently apply to your cheeks, blending upwards and outwards. This will pull the look in altogether and add a subtle glow to your cheeks.

Retro Browns

When Kate Moss stepped onto the scene in the early 90s, her striking facial features and long legs weren’t the only thing we noticed about her. Her ability to wear and rock a brown lip has always stuck in our memories as the ultimate 90s beauty trend.


Take inspiration from the likes of Drew Barrymore and Kat Dennings when you’re thinking about trying this revived make-up trend. Bourjois Une’s Lip Toned Colour Lipstick in the shade L 21 is a good place to start. A deep, rusty brown, this matt lipstick is ideal for darker skin tones.

Top Tip – Before you apply the lipstick, take a tooth brush and gently exfoliate the lips. This will leave you with a smooth base that will grasp the colour for longer.


If you have a fair/light complexion, Becca’s Sheer Tint Lip Colour in Milla is a more wearable shade of brown. This Becca lip product is sheer and hydrating, leaving a subtle shine to the lips so that you can build the colour up over application.

Top Tip – If you want the colour to last for longer, sweep a light dusting of pressed powder over your lips ‘ this will help to lock the colour in all day.


Bordeaux Beauties

Bordeaux shades are deep tones which compliment golden and darker skin. Maybelline’s Colour Sensational Lipstick in ‘Sweet Bordeux’ is a rich shade of burgundy which is a great transitional colour to take you from day to night.

Top Tip – Apply this product with a lip brush to really accentuate your lips and enhance the colour.


Rimmel Apocalips Lip Lacquer in ‘Across The Universe’ is an amazing product for adding an intense stain to your lips. It applies like a gloss which quickly sets and tints your lip for all day wear. Across The Universe is a sumptuous Bordeaux shade that will instantly add drama to any make-up look.

Top Tip – Before applying this product, use a lip liner in a similar shade to outline your lips. This will help create the perfect pout.

Check out our Berry Lip Tutorial if you want to see a quick and easy way to wear this staple trend.