If you’ve been reeled in by the wonderful world of TikTok content, then you’ll know that it’s the ultimate place to discover new brands, popular skincare trends and even makeup tutorials! 

We’re going to talk you through TikTok trending products that went viral for a reason – find out why, here… 

Shea Moisture Coconut & Hibiscus Curl & Shine Smoothie £10.95

After many months spent indoors and salons being shut, TikTok users turned to at-home hair & beauty treatments. This year, Shea Moisture has become popular on the app due to its natural ingredients and its ability to improve many users’ natural curls. Introducing the Shea Moisture Coconut & Hibiscus Curl & Shine Smoothie, perfect for thick and curly hair, this sulfate-free formula is enriched with silk protein and neem oil to enhance your curly locks and reduce frizz too, so why not give this organic shampoo a try today!

Garnier Summer Body Dark Gradual Tan Moisturiser £8.50

Garnier has long been a popular go to brand for all things skincare and beauty, and although this product is anything new, it’s definitely taken off on TikTok. Beauty fanatics like to use it as an affordable way of getting a gorgeous glow or using on top of your normal tan to make it last longer. Summer Body Gradual Tanning Moisturising Lotion helps build a radiant, sun-kissed looking tan all year round, it’s suitable for dry skin and intensely hydrates all day long leaving your skin feeling soft and supple with a gradual glowing tan. Enriched with apricot oil and suitable for  vegans, you won’t want to miss out! 

L’Oreal Paris Infallible 24hr Freshwear Foundation £9.99

L’Oreal Paris Infallible 24hr Freshwear Foundation has been praised by many on the app for it’s long lasting formula that leaves your skin looking amazing all day long. Available in 26 shades, this product has a weightless feel, it’s transfer-proof, party-proof and waterproof! What more could you want? Just apply with a brush or blending sponge of your choice and voila!

gruum SPF50 Face Sunscreen 50ml £5.50

Whilst there’s many people out there who swear by their daily facial SPF, there’s many that don’t too. TikTok has been filled with skincare experts urging users to make sure that they’re applying a lightweight SPF everyday. Even if you’re living in a country that doesn’t necessarily beam with sun every single day, experts warn that light can provide harmful rays too, so if you’re wanting to keep your skin looking young for longer, then try out gruum’s Face Sunscreen, this SPF 50 sunscreen is easily absorbed, ensuring a non-sticky feel with no residue left behind. Vegan, fragrance free and paraben free, I think we’ve found your new favourite SPF!

Vaseline Prime & Shine Scarlett 2-in-1 Lip Balm £3.95

Vaseline has always been a hugely popular brand with all ages, whether you’re using it for brushing up your brows or simply just for lip balm, this petroleum jelly covers all your moisturising needs. Recently this Prime & Shine 2-1 Lip Balm has been trending for it’s brand new take on lip gloss. This product begins with priming your lips with jelly balm and finishing with an application of the coloured gloss, essentially your lips with pop whilst staying hydrated all at the same time!

Thank you for reading, we hope you’ve enjoyed this post! Come and take a look at the incredible fragrance and beauty brands we stock!