Primers, Are They Worth The Hype?

Primers, Are They Worth The Hype?

Primers are often overlooked as a makeup essential. But anyone in the know will tell you that a primer should be a firm fix in your makeup kit. Just like other base products like foundations, you can find primers to suit your skin type, and tackle your own particular problem areas. Whether that’s large pores, or a red, uneven skin tone. Finding the best primer for you will take a little research, but here’s what they do, and how you can use them to create a flawless look.

Smoother skin

One of the best things about primers, is that they create a smooth surface for you to work from. Applied after your moisturiser, you can either massage it in before your foundation or BB cream, or mix them together. This will give you a silky-smooth base to work from, and add to a glowing, fresh-faced look. Some great buys include the Technic Smooth It Smoothing Face Primer, and the Hylamide Finisher Pore Delete Surface Perfector.


Soft, youthful looks

Your makeup will always look better and feel great if your skin is soft and supple. Primers work with your moisturiser and foundation to give you softer skin, banishing a tired, dull complexion. Smart, hard-working products like Dermalogica’s Hydrablur Primer gives you a luminous appearance, smoothing out wrinkles and fine lines. And the Glo & Ray Colour Correction Tinted Make up Base adds a healthy shine without creating an oily base.


A lasting base

It’s all about the base! If you want your makeup to stay put, as well as keeping that lovely hydrated, fresh glow, a primer will work wonders. Dermalogica Age Smart Skin Perfect Primer is made to hit all the plus points of a good primer, including softening and smoothing, and it extends makeup wear. Another great choice is Ultra Glow’s Prime + Perfect, which gives you that all-important hit of moisture, and keeps your makeup in place all day long.


An even complexion

If you’re prone to redness, or blemishes, a well-suited primer will give you a way of evening out your skin tone, making your foundation work harder. The Technic Anti Blemish Primer is designed for skin with imperfections, and includes salicylic acid & aloe vera to minimise those troublesome breakouts. Other options include Yurily’s easy-to-wear Anti Redness Primer.


Haircare Brands You Need To Know

Haircare Brands You Need To Know

Glossy, lustrous locks are within reach! With all the gorgeous hair products on the market today, we often feel spoilt for choice here at FD. We love something new, but there are those tried and tested favourites that keep us coming back for more too. As we immerse ourselves in the new year, here are a few of our saviour brands to keep us looking and feeling on our a-game.


When it comes to luxe hair care, we love Kerastase. Their range gives us salon-worthy tresses every day, which is just the thing when your hair needs a bit of TLC. Depending on your hair type or dilemma, there’s a product to suit you. But, we especially like their Chronologiste Le Bain Revitalisant Shampoo when it comes to a cleansing shampoo for any hair type. And their matching Chronologiste Creme De Regeneration Balm will give even dried out, damaged locks renewed bounce and shine.


Philip Kingsley

Both salon and scalp experts, Philip Kingsley is the brand to turn to if you need a product that’s effective and gentle. You can find shampoos and conditioners for grey hair, sensitive skin, and dry locks. Try their No Scent No Colour Shampoo if your scalp is easily irritated. It’s free from colour, perfume, parabenen and SLS. For thinning hair and a sensitive skin, you can also check out their Scalp Toner, which boosts blood supply to the scalp, gently rehydrating the area too



We’ve always had a big crush on Tigi here at FD. Affordable, luxurious and full of smart little innovations, their collection is a long list of must-haves. Some of our go-to products include the twin range, like their Tigi Bed Head Anti Dotes Recovery Twin, with shampoo and conditioner. Also, the Tigi Bed Head Superstar Blowdry Lotion for a quick blast of volume while styling.


Label M

Lifted straight from the salons themselves, Label M is another firm favourite if you’re going for designer hair. The brand is on top of the latest catwalk trends, with all the products to match, so you can stay ahead of the pack when it comes to looking fresh and fashionable. Check out their Miracle Fibre for weightless texture and bounce, and an undone look. Or, day-to-day, lovely shampoos and conditioners like the Label M Organic Lemongrass Shampoo will keep your do in top condition.



Macadamia’s products are based on the unique profile of your hair, whether that’s coarse and curly, fine, or somewhere in between. This means you’ll always have your perfect match, and they use Argan and Macadamia oils for added lustre. Some popular picks include their sumptuous Deep Repair Masque with tea tree and chamomile. Or, the Macadamia Natural Oil Purify Shampoo for chlorine and styling product build-up.


T London

T London

Discover a very special home and fragrance selection from T London, a gorgeous new brand for Fragrance Direct. If you haven’t heard of this beautiful brand before then keep reading’

T London Story

T stands for Tea and Travel. Their scents come from treasured moments of their founder and creative director Jayne has experienced on her adventures around the globe. They use fragrance to bring these memories to life, to create new moods and sensations.

London is an important part of this brand. The brand was born in London and it is its home. They love its quirky corners, experimental attitude and endless possibilities. Exotic teas, spices and fragrances have been transported and traded in the capital throughout history.


The luxurious products that T London create are made from pure, high quality ingredients. Using skin friendly formulas and ethical production processes. At T London, the perfumers blend the complex fragrances of different atmospheres and places with the aromatic essential oils of handpicked spices, grasses, fruits and flowers. They collect potent botanical extracts from far flung corners of the globe, to gently cleanse your skin, boost it with moisture and leave it in excellent condition.

T London strive to keep things as holistic and natural as possible. Formulating their products in England, they are free from parabens, SLS, SLES and artificial colours and they never test on animals.

These are some of our favourite products:

Yerba Mate Candle ‘ Blended for focus and clarity, the Yerba Mate candle is a fresh, stimulating aroma inspired by the steeped leaf infusion of Argentina and South America. The candle smells incredible and has notes of petitgrain, mate absolute, guaiac wood and vetiver.

Darjeeling Hand & Body Lotion ‘ Blended for positivity, the Darjeeling lotion is a deeply hydrating botanical conditioner for the hands and body. With extracts of witch hazel, chamomile flower, jojoba seed oil and aloe vera it sinks into the skin easily and leaves you with smooth and protected hands.

Dimbula Bath & Shower Gel ‘ Blended for equilibrium, experience the Dimbula, a deeply rebalancing body cleanser and bath soak. Infused with natural botanicals and spiced aroma oils it will refresh and care for the skin while composing your mood.

‘Travel is one of my biggest passions and there’s always a particular memory that stands out from each trip. It typically comes when I’m reflecting on the day, with a wonderful cup of the local brew after something special has happened.
T London are my memories expressed through fragrance: the bright positivity of the Darjeeling hills. The easy balance of the Dimbula mountains and the adrenaline of the Argentinean plains ‘ it’s the way the light falls, the sounds, the landscape, textures and aromas’
Aroma is such an amazing thing, you can almost paint with it. It conjures memories and gives you space to escape to ‘ to pause, reset and move on. We take all this into the mix to leave you feeling recharged and ready for the next adventure. I hope you enjoy the ride!’ Jayne ‘ Founder of T London.


Balance Me – Our Top Picks

Balance Me – Our Top Picks

Balance Me provides a natural skincare alternative that achieves visible results through botanically active formulations. The pioneering skincare has been made possible thanks to the advances in natural skincare and over the years they have been able to push the boundaries on hat is possible in natural beauty innovation.

Within the Balance Me range each product has been designed to enhance a sense of balance and promote wellbeing. Each Balance Me blend is carefully crafted to work on three levels: aroma, skin benefits and mood-boosting properties. Balance Me understand how busy our lives can be and recognise how hard it is to achieve balance on many levels.

Keep reading to hear about some of the amazing bestselling products from the range and what they can do for your skin!

Pure Skin Face Wash ‘ ‘A gentle sulphate and petroleum-free face wash to achieve a balanced, clean and blemish free complexion’ Rebecca and Clare Hopkins, Co-Founders.
Super-fast and effective to use, this wash effortlessly removes all daily grime and makeup, including eye makeup, without stripping the skin of its natural oils. Its invigorating aroma stimulates the senses and balances the skin’s natural barriers.
The key ingredients of this brightening, refreshing and cleansing wash are:
Rice bran oil ‘ Rich in unsaturated fatty acids, anti-oxidants and vitamin E, this botanical oil helps to balance the skin’s natural protective barrier.
Moringa Oil ‘ Rich in vitamins and unsaturated fatty acids, this botanical oil contains skin rejuvenating and anti-inflammatory properties.
Spruce Knot ‘ A purifying anti-oxidant, rich in vitamin E and renowned for its balancing and skin regulating properties.
Massage this Pure Skin Face Wash into the skin to make a luxurious emulsion and then rinse to leave skin fresh and perfectly balanced.

Wonder Eye Cream ‘ ‘Our triple action eye cream works instantly to brighten tired eyes’ Rebecca and Clare Hopkins, Co-Founders.
Wonder Eye Cream is hydrating but light and absorbs beautifully, helping to immediately reduce the appearance of fine lines, puffiness and dark circles. The delicate skin around the eyes is strengthened and better able to protect itself against signs of ageing. An instant hydration hit smooths fine lines and helps to reduce the appearance of fatigue.
The key ingredients of this Wonder Eye Cream are:
Hyaluronic Acid ‘ A super fine grade that is able to penetrate into the deeper layers of the skin, and can hold up to 1,000 times its own weight in water to help skin instantly hydrate, smooth and plump from within.
Cucumber Oil ‘ Calms, soothes and brightens the eye area.
Witch Hazel ‘ Tightens skin, reduces inflammation and puffiness.
Lightly pat the cream with your ring finger, just under the brow and along the edge of the eye socket twice daily.

Congested Skin Serum ‘ ‘A saviour for those moments when your skin shows signs of an unwelcome blemish or breakout’ Rebecca and Clare Hopkins, Co-Founders.
This cream is ultra-effective and seriously soothing, it provides an instant and highly effective treatment for spots and breakouts. The blend of soothing ingredients in a light, non-greasy petroleum free gel, provides an instant treatment which calms the skin as soon as the blemish begins to show, without causing dryness.
Key ingredients for the Congested Skin Serum are:
Kanuka Oil ‘ A powerful anti-microbial and anti-bacterial to calm and combat skin infections or imperfections.
Spruce Knot ‘ A purifying anti-oxidant, rich in vitamin E and renowned for its balancing and skin regulating properties.
Eucalyptus ‘ Renowned for its anti-inflammatory, anti-bacterial and anti-microbial properties.
Apply with a clean finger directly onto distressed areas, breakouts or skin prone to congestion.

Our Favourite Vegan Brands

Our Favourite Vegan Brands

For anyone wondering what Vegan beauty products are all about, the answer is simple. They’re lovely, gorgeous health and beauty treats that avoid any ingredients derived from animals, including collagen, beeswax or milk. If you’re a vegan, this will be an important consideration for you. If not, you may still be interested to see how you can get hold of products that are 100% animal friendly, and still pack a punch.

Bath and body
An indulgent bath time is only complete with the most sumptuous bath oils, lotions, scrubs and bubbles to make it just perfect. Indulgent vegan body treats include Urban Veda’s Radiance Complete Discovery Set with everything inside to keep you polished head to toe. You can also bag items such as Avalon Organics’ Lavender Hand and Body Lotion, and Yes To’s Carrot Daily Moisture Body Lotion.


Going vegan when it comes to makeup in an easy choice, thanks to the gorgeous selection of beauty tools, and makeup must-haves from clever vegan brands. Prima Makeup’s Pressed Glitter Collection gives you every shimmering shade you’ll ever need in one palette. Pacifica Alight Multi-Mineral BB Cream will keep you fresh-faced whatever the day throws at you, and LORD & BERRY’s Couture Kohl Kajal Eyeliner Deep Black is an essential in any girl’s handbag.


When it comes to primping and preening, check out Natio Acne Detoxifying Face Scrub with Jojoba Beads for clear skin, and Alba Botanica’s Fast Fix Anti Wrinkle Sheet Mask. As well as staying on top of your beauty regime, you can keep your skin perfectly moisturised with lotions like Australian BodyCare Balancing Facial Cream. And men can switch to brands such as ManCave, with shaving products like their Caffeine Shave Gel.


Home fragrances
To make us even happier, you can also find a range of beautiful home fragrances that are vegan friendly. Some of our best include T London’s Dimbula Reed Diffuser with its spicy, invigorating scent, or Pacifica’s deliciously tropical Hawaiian Ruby Guava Soy Candle.