Kenzo Flower In The Air

Kenzo Flower In The Air

Kenzo Flower In The Air was released in August 2013 as the newest fragrance from the Kenzo line. Unique and eye-catching, Flower In The Air houses every quality that represents the edgy and distinctive Kenzo brand.

This daring scent is represented by an iconic red flower which is shown throughout the Kenzo Flower In The Air packaging. To be more specific, it’s a beautiful red poppy, which is the first thing you see when you clap your eyes on the bottle. Flower In The Air was designed as an update to the popular and original ‘Flower’ fragrance which was first released in 2000. So, let’s get on to why this fragrance is so unique.


Throw Back

Kenzo is a French fashion-house brand which was set up in 1970 by Kenzo Takada. Starting off as a fashion designer from a very early age, Kenzo studied at Tokyo’s Bunka Fashion College. Despite his parents’ dispute about his career path, Kenzo found became one of the first male students to be admitted to the college. After opening his own boutique and winning various awards for his fashion designs, Kenzo began his perfume line in 1988 which currently houses Kenzo de Kenzo Parfum, Le Monde Est Beau, Kenzo Pour Homme, Flower by Kenzo and now Kenzo, Flower In The Air (that’s a lot of Kenzos to take in!).


Possibly inspired by Kenzo’s own ambition of independence, Flower In The Air is a dream of freedom for the poppy flower which rises into the air with an exquisite scent.


The Bottle

Simple but effective, the Kenzo Flower In The Air bottle is decorative, striking and would look fitting on any dressing table. The almost 3D design on the lid which runs throughout, paired with the somewhat plain bottle, the poppy is striking and fashionable; unlike any fragrance design you’ve seen before. The Kenzo Flower In The Air Bottle makes a beautiful present, especially in the lead up to Christmas (Yes, I’ve mentioned the C word!).

The Smell

As you may have guessed (maybe by the poppy), Flower In The Air is a light and floral fragrance which includes top notes of fresh accords, raspberry and pink pepper. These are met with heart notes of dazzling rose, magnolia and gardenia, making Flower In The Air, an overall sweet and memorable scent. It lingers on the skin and is warm and inviting; an ideal smell for this cold time of year. It offers an interjection of freshness to your chilly winter mornings. Kenzo Flower In The Air is available in 30ml, 50ml and a 100ml bottle which you can find here. It is also now available as part of a stylish gift set.

The Audience

Although the design and smell is quite modern, Flower In The Air is suitable for any woman who loves a fresh and floral scent. So whether you’re young or just young at heart, this memorable fragrance is worth a try.

Our Thoughts

Kenzo Flower In The Air is one fragrance that the ladies in the Fragrance Direct office, were keen to take a peek at. It’s mysterious and alluring, which is very tempting when it comes to purchasing it. Its smell is instantly likeable and the bottle is almost an accessory in itself. We’ve been spraying it to our hearts content while pretending to the be the beautiful model you can see in the advert!

Have you tried Flower In The Air? If so, let us know what you think by leaving a comment below.

Get The Look – Taylor Swift

Get The Look – Taylor Swift

Taylor Swift is just 23 years old country music singer who, over the past six years, has managed to rack up a host of music awards, including seven Grammy awards, 12 Billboard Music Awards, seven gongs from the Academy of Country Music and 11 American Music Awards. She currently has over 35 million Twitter followers and is friends with the likes of Ed Sheeran and Kelly Osbourne. Did we also mention that she’s dated heart throbs such as Harry Styles and Jake Gyllenhaal? She also featured in the season finale of New Girl, making her first cameo in a television programme.


It’s hard to forget Taylor’s memorable and catchy hits, which include ‘We Are Never Getting Back Together’ and ‘You Belong With Me’. Here at Fragrance Direct, we love her classic and easy-to-wear make-up looks that have stuck with her through her development from a teenager to glamorous young woman.

Taylor’s songs are current, modern and adored by every teenage girl across the country and her sense of style always remains classic and sophisticated. Red features frequently throughout her wardrobe choices and she always gives us a lesson in how to dress for our shape. Showing off her endless legs is key to Taylor’s look and it isn’t hard to see why.


One beauty look that Taylor Swift has always championed is the classic red lip which instantly adds a sense of glamour and sophistication to her many red carpet looks. The red lip is often seen as a make-up look which should be kept for special occasions, such as dinners and birthday celebrations. It’s also known to look fierce with a little black dress. Here at Fragrance Direct, we feel that the classic red lip has been modernized by Taylor Swift, as she wears it in a way that can be incorporated into our everyday make-up look. So, whether you’re popping to the shops or you’re on your way to work, you can add a touch of red to your lips and attract instant attention (for all the right reasons).

L'Oreal Primer

Taylor’s skin always looks flawless and immaculate, with a subtle hint of a ‘glow’ along the cheekbones. To start the classic red lip look, you should prep your skin with a good, anti-redness primer, which will eliminate any discoloring in the face and also help to even your overall skin tone. We recommend the L’Oreal Studio Secrets Anti Redness Primer which smoothes evenly over the skin and gives you a good base to work with.

Elizabeth Arden Foundation

For foundation, you want to use a formula which will give you a healthy matte look which will help begin the flawless Taylor Swift beauty look. Elizabeth Arden Flawless Finish Bare Perfection foundation is a light to medium coverage foundation which will leave your skin looking matte and perfect without clogging the skin or leaving you feeling like you’re wearing too much product. The best way to apply this foundation is with a foundation brush so that you can achieve a flawless finish.

Real Techniques Foundation Brush

The Real Techniques Foundation Brush allows you to gradually build coverage up so that you can apply your foundation evenly and allow it to be as light or as heavy as you want it to be. It also contains ultra smooth bristles which feel delicate against the skin and allow you to achieve high definition results.

Sunkissed Palette

When wearing a red lip, Taylor Swift usually keeps things simple around the eyes, so as not to detract from the lip colour. Apply a neutral base colour to the eyes and stop the colour just below the brow bone. We really like the Sunkissed eye shadow palette for this as it contains more than enough shades to achieve the Taylor Swift look. It’s made up of 12 natural shades that you can wear every day or to transition into a nighttime look. Apply the second shade on the top row all over the eyelid. Then, take a dark brown shade from the same palette and using an eye shadow brush, apply this along the crease of the eye, creating a defined eye contour that adds a level of depth to the eye look.

Rimmel Scandal Eyes Eyeliner

Taylor often has a cat eye flick, which is a little bit daunting when it comes to the application, but is easy to achieve when you have the right tools. We love the Rimmel Scandal Eyes Micro Waterproof Eyeliner which is like a felt tip pen for the eyes. Its thin applicator makes applying eyeliner a lot less tricky! Simply draw a line all the way along the eyelid, stopping at the outer corners. Take the eyeliner and draw a very fine line out to the outer corner of the eye. From the end of this line, draw a line back inwards towards the eye and join it with the existing eyeliner line. You can make this line as thick or as thin as you want. Just have a play around and see what works best with your face shape.

Calvin Klein Delicious Lipstick

Now to the finishing touch ‘ The all important red lipstick. You want a lipstick formula that’s going to last but that won’t dry the lips out. Calvin Klein Delicious Luxury CrÇùme Lipstick in the shade ‘Eros’ is a beautiful shade that applies a rich coat of deep red across the lips, working well with a range of skin tones. Its vibrant look and moisturising texture means you can enjoy a deep and lustrous colour all day long.

If you like this vibrant Taylor Swift look, let us know by leaving a comment below. If you don’t just want to look like Taylor, you can smell like her too by shopping her fragrances here.

Cheeky Choices – Pink Vs Peach Blusher

Cheeky Choices – Pink Vs Peach Blusher

When it comes to buying blusher, you want to find the shade that’s just right for your skin tone. Go too dark and the colour may not blend evenly across your face or, go too light and risk your blusher not being seen at all.

Largely, when it comes to blusher, there are two shades which we naturally gravitate towards. They are pink and peach. These two universal shades have been widely developed over the years, with lots of colours making their way into your make-up bag. But are we wearing it in the correct way? Are we choosing the right shade for our skin tone? And this begs the age old beauty question ‘ Pink or peach blush ‘ Which one is best? Finding the perfect shade for your skin is a daunting task but here at Fragrance Direct, we’ve stepped up to the challenge to make sure you find the one that’s right for you.

Blush is designed to make the cheeks look like they have a natural ‘flush’. Put too much on and you can end up looking like a clown! The first step you should take to make sure this doesn’t happen is to have a good, hard look at your face. That’s right ‘ Take a seat in front of your mirror.

Knowing your skin tone is essential to finding the shade that’s going to work for you. Largely, we as beauty consumers, have two iconic shades to choose from. As previously mentioned, we’re going to discuss the benefits of pink and peach blush and which one is going to work better for you.

Fair Skin

Embrace that beautiful, fair skin tone ladies. Yes, you may burn easily and you might be prone to a few freckles, but your lovely porcelain skin looks even nicer when you stick to lighter blush shades. Pink is the ideal shade for you as it gives you that natural flushed/English rose look. Powder or cream based pink shades will soon become your new best friend. We recommend the Glow and Ray Nuage Solo Blush. This blushes had a range of shades that are an ideal subtle touch of colour to your cheeks while still making your face look natural. When applying this shade with your blush brush, make sure to tap off any excess product from the brush before application so that you don’t apply too much product to begin with.

Medium Skin

Medium skin is the category that we all mostly fall into with 80% of women making up the large number of medium skinned individuals. The perfect shade for this skin tone is a touch of peach which won’t make you look clownish by being dark or too ashy by being light. We recommend the Daniel Sandler radiant Sheen Face powder to achieve that natural peachy glow that will make you look like you’ve just got back from holiday.. Our top tip for applying this blusher is to generously dab your blush brush into the product and take most of the blusher off on the back of your hand. Then you can safely apply the cheek colour without the risk of applying too much product. It’s always better to apply less to begin with and build the colour up from there.

Dark Skin

Beautiful dark skin tones flourish with rose pink shades which will enhance the natural dark shades of the skin. Whether you want to apply your blush shade with your fingers or a brush, always keep the idea of a ‘natural’ look in mind. We recommend the Lily Lolo Pressed Blush, as this is a rosy shade of pink that will help to create a natural looking, every day shade that you can wear for any occasion. Try using an angled blush brush to apply this powder blush as this brush helps to really get the colour on the apple of the cheeks.

Which blusher do you reach for in the morning? Have you always been a fan of the pink shades or is peach your staple blush colour? Let us know by leaving a comment below!

Thank you for reading, we hope you’ve enjoyed this post! Come and take a look at the incredible fragrance and beauty brands we stock!

New Arrivals Featuring Katy Perry Killer Queen

New Arrivals Featuring Katy Perry Killer Queen

We’ve been counting down the days until our highly anticipated new arrivals have landed at Fragrance Direct. Like a kid on Christmas morning, we can’t wait to see which new fragrances will quickly become favourites with our customers and we feel it’s only right to give you a nice, big update on the new arrivals that have landed on site. So, with that in mind, let’s get started!


Joop Miss Wild

First in line is the new fragrance from Joop, entitled Joop Miss Wild. Whether you’re the girl who loves to sit in with a cuppa and film, or whether you’re the girl who likes to party until 6am, Joop Miss Wild is definitely a fragrance that is distinctive and memorable. You don’t have to be a party animal to try this scent, even though I think we can all agree that there’s a little bit of ‘wildness’ in all of us!

B is for Bottle

Starting from the beginning, Joop Miss Wild greets you with a simple, pink tinted glass bottle. Tiny skulls are featured as ties to a ribbon which you can find on the front of the packaging, and these add an extra element of ‘cool’ to the Joop Miss Wild design. All in all, we find the bottle to be quite pretty, to put it simply!

The Smell
After the first spritz, you can see just how quickly this scent develops into lots of lovely layers before settling into an overly sweet smell which features notes of pink berries, vanilla and the unexpected edition of rum. It’s definitely a fragrance that, over time, will become easily recognizable, from someone passing you in the street, to someone you bump into on the train. To round Joop Miss Wild off in three words, we have to say it’s sweet, creamy and addictive.

The Audience

Joop Miss Wild is catered for a younger market, so this wouldn’t be one to buy your nan at Christmas, but saying that, what girl doesn’t want to smell seductively sweet? Fronted with a sexy advert (which you can watch on our Youtube channel), it’s plain to see that Joop Miss Wild will become a favourite with the younger generation.


Diesel Loverdose Tattoo

Whether you love or hate tattoos, there is a universal understanding that they can easily represent a person. If you’re brave enough to get one, you wear it with confidence and attitude. With that in mind, Diesel decided to design and base their newest fragrance for ladies on a tattoo, and so, Diesel Loverdose Tattoo was born! Tattoo is an updated version to their previous fragrance ‘Loverdose’ and you can quickly see how much it has evolved.

A is for Aesthetically Pleasing

The Diesel Loverdose Tattoo bottle is cool. Very cool. It relates to our girly side with the heart-shaped bottle, but toughens it up by making it black. It’s almost an accessory in itself and we can’t help but admire its simple, yet effective design.

The Smell

Fruity would be the first word we’d use to describe Diesel Loverdose Tattoo. It contains notes of Orange Mandarin, Rose, Vanilla and Jasmine and blended together, these help to create a very wearable fragrance. The smell is suitable for everyday wear and can easily be taken from day to night.

The Audience
Although the smell is suitable for most age groups, the packaging might not go down too well with the older generation. Loverdose Tattoo is very feminine and we think it’s just the right perfume to suit young women.

Roberto Cavalli Nero Assoluto

Roberto Cavalli Nero Assoluto is the newest fragrance from Roberto Cavalli, and like its predecessors, it’s very glamorous. Like each Cavalli perfume, Nero Assoluto represents the strength of the Roberto Cavalli brand and it’s one that we were very intrigued to smell in the Fragrance Direct office.

P is for Packaging

If you start from the bottom up, Roberto Cavalli Nero Assoluto could seem a little plain to some but when you reach the tip of the bottle, the Cavalli brand shines right through with the wealthy gold Roberto Cavalli symbol, which we think looks like a crown. The packaging is elegant, sophisticated and would be very welcome on any given dressing table!

The Smell

This is a classic scent that isn’t too sweet, but still manages to grab your attention. Nero Assoluto contains notes of orchid, dark vanilla and ebony wood which, when mixed together, creates a musky memorable fragrance that you can take with you for years to come.

The Audience

Roberto Cavalli Nero Assoluto is one for all ages but in particular, we think this fragrance will be very popular amongst the older generation, so keep this one in mind when it comes to buying your mum or nan’s Christmas present!


Katy Perry Killer Queen

If you’ve been a ‘California girl’ ever since Katy Perry stepped on the scene, telling us about how she ‘kissed a girl’, then you’ll have been getting ready to get your hands on her new fragrance, ‘Killer Queen’. Her third signature scent is a big update from her first two fragrances, Purr and Meow. Inspired by one of Queen’s biggest hits, Katy said that she wanted Killer Queen should ‘captivate the room’.

E is for Eye-Catching

And that’s exactly what the Katy Perry Killer Queen packaging Is ‘ eye-catching! You can definitely see how much Katy Perry has evolved from her first two fragrances and Killer Queen instantly has a more grown up feel to it. Although the bottle isn’t free standing (you can buy a separate stand for this), you kind of feel like you’re holding a precious gem. It is weighty but decadent at the same time and makes you wonder what exactly this bottle could hold inside.

The Smell

Killer Queen is a playful fragrance with a sophisticated edge. Notes included in the scent are wild berries, dark plum and velvety red flowers (Celosia to be exact). The scent was designed to be powerful and edgy and we have to say, we wholeheartedly agree! Basically, if we had to sum it up with an equation, it would be sweet + fruit + sugar = Katy Perry Killer Queen. This is a fragrance that is suitable for everyday wear.

The Audience

Katy Perry Killer Queen isn’t a perfume you’d be rushing to give to your mum, aunt, grandma etc., maybe due to the playful packaging but the scent inside is perfect for any age. Killer Queen is one for the Christmas wish list and will be a must have amongst Katy Perry fans.

Have any of these new fragrances caught your eye? Which one will you be clicking to try first? Let us know by leaving a comment below!

Autumn/Winter Beauty Trends

Autumn/Winter Beauty Trends

Catwalk make-up isn’t always so realistic. Models that feature on the runway have been backstage, for what feels like an eternity, being poked and prodded by professional makeup artists that have an array of makeup products at their disposal.

So here at Fragrance Direct, we’ve picked out Autumn’s best beauty trends that will work for YOU. We’ve also done our homework and put together a list of products that you can use to be beauty trend ready for the new season!

The Bigger The Better

Bourjois Une Pencil

The first one is simple! ‘ Bold brows. It’s so easy to fall into that routine of plucking your eyebrows, so that every little hair is sitting perfectly in place. Give yourself, and your tweezers, a break this autumn/winter and let them grow out a little bit. Big, natural brows are back! All you need to do is lightly fill them in with either a pencil or a powder. Our favourite is the Bourjois Une Eye Brow Pencil which is great for achieving the natural brow look.

Wine-Stained Lips

Calvin Klein Delicious Lipstick

It may sound like you need to drink lots of red wine to achieve this makeup look. Wrong! No matter how much you like that red wine, set it down and replace it with a berry shade of lipstick. This is one of those beauty trends that always circulate in Autumn/Winter and it’s definitely one that’s eye-catching and bold. There are lots of berry shaded lipsticks available at the minute and we think the best one for achieving this look is the Calvin Klein Delicious Luxury CrÇùme Lipstick in the shade Fusion. Pair this with a soft and neutral eye for maximum impact.

Red Metallic Eyes

Calvin Klein Glimmering Eyeshadow

Red is a colour that we tend to hesitate using when it comes to your choice of eye shadow. Don’t be afraid because the futuristic shade of red, which were popular for Marc Jacobs and Robert Cavalli during their runway shows, is simple and easy to achieve. You need a strong base colour, like this Calvin Klein Tempting Glimmer Eye Shadow in the shade ‘Retro Bronze’. Apply it all over the lid, stopping just below the brow bone. Then take an eye shadow blending brush and blend the colour upwards and outwards to achieve the full dramatic effect. There’s no need to apply any eyeliner with this look. Keep things simple with a black mascara. We like the W7 Big Lash Mascara in black to achieve those long, luscious lashes.

Petal Pink Lips

L'Oreal studio secrets lipstick

Taking a step away from the usual neutral shades of autumn and winter, the petal pink lips are making a statement this season. Pink is a quintessentially girly shade which can be great for adding a pop of colour to the face. There is such a wide range of pink shaded lipsticks available on the market making it tricky finding the one that’s just right for you. Our top tip is to keep things matte, so try to avoid anything with a high gloss. To achieve the ‘stained’ lip look, which has been popular for the new season, apply your lipstick with your finger and gently blend outwards ‘ we don’t want the lips to look ‘too’ polished. For this trend, we’re loving the L’Oreal Studio Secrets Lipstick in the shade ‘Pink’. Not only will this product add a nice touch of colour to the lips, but you can also dab a small amount of this on the cheeks and blend outwards for a small flush of colour.

Straight and Sleek Hair

Tigi S Factor Spray

It’s simple and easy to achieve, but, you will need to use the trusty help of your straightners a lot more, therefore, it’s important to protect your hair while achieving this popular catwalk style. To achieve this casual cool look, prep your hair with Tigi S Factor Seriously Straight Spray. This lightweight product works to evenly smooth your hair, combat frizz and deter uncontrollable hairs. The result? ‘ Sleek and straight hair with a touch of shine.

Wella thermal image heat spray

To further protect your hair from the damages that heat styling products can cause, you can always prep your hair with a heat protection spray. The Wella Thermal Image Heat Protection Spray is designed to keep your hair cool while styling. It also helps to shield and protect your hair from dryness and split ends. All you have to do is spray it on your hair before applying any heat products and the job is done!

What are your thoughts on the Autumn/Winter beauty trends? Will you be trying any? Let us know by leaving us a comment below.