Elizabeth Arden was created in New York in 1912, by Canadian-born businesswoman Florence Nightingale Graham. In an era where the only people to commonly wear make-up were stage performers, Arden introduced the “Total Look” where lips, cheeks and fingernails all matched in colour. During the Second World War, her company created a lip colour named Montezuma Red which matched the red on women soldiers uniforms. Jackie Kennedy, Marilyn Monroe and Queen Elizabeth II all wore Elizabeth Ardern cosmetics during the 1930’s - 1960’s.

Today the Elizabeth Arden brand encompasses fragrances as well as cosmetics; the signature fragrance is Red Door named after the day spas, and the company also owns licenses for a range of celebrity perfumes; Britney Spears, Elizabeth Taylor and Mariah Carey to name but a few.

Here are some of the most popular Elizabeth Arden products here at Fragrance Direct:

Skin Care Gift Set - £5.99
This SPA Skincare with Vitamins and Minerals gift set contains a Daily Gel Cleanser, a Clear Solution Hardworking Toner, a Daily Moisture Drink, 1.1g Lip Spa Lipcolour (Bronze Lame), and a SPA Lipcolour (Sun Shade), all contained in the free gift of a red Cosmetic Bag.

Visible Difference Moisture Cream - £11.50
A rich emollient moisturising cream that penetrates deep into the skin for full effect and helps your skin build an inner moisture reserve. Ideal for dry skins that want a luxurious feel. Tests have shown a significant reduction in the appearance of fine dryness lines and a dramatic improvement in skin’s appearance in 14-21 days. Normal to Dry skin, Dermatologist and clinically tested.

Red Door Eau de Toilette - £13.95
Elizabeth Arden’s signature fragrance, Red Door is a luxurious, flowery scent. A hint of honey combines with a blend of jasmine, lily of the valley, orchid and red rose.

For more Elizabeth Arden products, or to browse our entire catalogue, visit the main Fragrance Direct website.

As a thank you to our loyal customers, we at Fragrance Direct give away a bottle of our selected Fragrance of the Month as part of a monthly prize draw.

For March, the lucky winner of the Fragrance Direct prize draw will win a 50ml bottle of Paco Rabanne’s latest Eau de Toilette spray for men, 1 Million.

Paco Rabanne was one of the first to challenge preconceptions in fashion, and then in the delicately cosy world of fragrances. Excess, audacity, innovation are the values which have built this brand identity with its unique positioning, a positioning defined as “the Daring attitude”.

1 Million, the newest Paco Rabanne fragrance, is the expresion of every man’s fantasies. A taste for money, sparkling cars, games and pretty girls. It embodies the return of flamboyant masculinity. The 1 Million man is a seducer. He is flamboyant, self-confident, daring and irresistable.

Paco Rabanne’s 1 Million usually retails at £27.50, but Fragrance Direct will be giving away a bottle to one of our lucky customers who registers for the free monthly prize draw on our website.

The competition will run until the end of the month, and the winner will be notified shortly afterwards.

To be in with a chance of winning this month’s prize draw, and your own bottle of Paco Rabanne’s hottest new fragrance “1 Million”, visit the main Fragrance Direct website and fill in your details on the Monthly Prize Draw page.

Here are ten of our gift sets that were flying off the Fragrance Direct shelves in January:

Cliff Richard “Miss You Nights” -£2.99
One of our most popular products at Fragrance Direct, Miss You Nights is a “floriental” fragrance, with notes of ylang-ylang, rose and jasmine, which Cliff chose himself as the aroma reminds him of his home in Barbados. The gift set contains a 60ml Eau de Parfum bottle and a gold atomiser handbag spray.

Calvin Klein “CK One” - £15.50
CK One by Calvin Klein is a fresh, fruity fragrance. Green tea and amber combine with a blend of jasmine, papaya and pineapple. This gift set also comes with a free gift of a 125ml bottle of CK One Body Wash.

Beckham “Signature Story” For Him/Her - £14.95
Beckham Signature Story for Him is blended out of aromas of basil, violet leaf, pineapple, orange blossom, rosemary, lavender, cedar, incense and patchouli. This Gift Set contains Eau de Toilette Spray, Deodorant Stick and Shower Gel. Meanwhile, Signature Story for Her consists of peach aromas, bitter orange, rose petals, white peony, orange blossom, musk, patchouli and moss. This Gift Set contains Eau de Toilette Spray, Body Lotion and Shower Gel.

Calvin Klein “Eternity Men” -£26.95
Another of Calvin Klein’s most popular fragrances, Eternity Men is a fresh, spicy fragrance, blending jasmine, and rosewood with basil and sage. The gift set contains an Eau de Toilette spray and aftershave lotion.

Rimmel “Perfect Nail” -£4.99
Make your nails stand out with this French Manicure gift set from Rimmel. The set contains French Manicure polish with Lycra (French Rose), 3 in 1 polish with Lycra, Nail Tip Whitener with Lycra, Cuticle Oil, Nail File and Scissors.

Celine Dion “Enchanting” -£3.50
Enchanting is an oriental floral fragrance for women by top selling recording artist Celine Dion. The nose behind this fragrance is James Krivda. Top notes are osmanthus and red berries; middle notes are diamond orchid, gardenia and freesia; base notes are sandalwood, tonka bean and amber. The gift set contains deodorant spray and shower gel.

Vivienne Westwood “Let It Rock” -£19.99
Vivienne Westwood’s Let it Rock is an oriental fragrance which opens with top notes of bergamot and freesia, which lead to a jasmine heart and dry down to a base of amber and patchouli. The juice is housed in a tall, cylindrical glass flacon, topped with Westwood’s signature orb. The red lipstick logo runs down the side of the bottle. The gift set contains Eau de Toilette spray and body lotion.

Dolce and Gabbana “The One” -£38.99
The newest fragrance from Dolce & Gabbana, The One features top notes of mandarin and peach that leads into a heart of jasmine and ends with a base of vanilla, amber and musk. The gift set contains Eau de Parfum spray and body lotion.

Ermenegildo Zegna “Intenso Men” -£12.50
Zegna Intenso is the third fragrance for men of the Italian house Zegna. The light notes are: mandarin, lemon, cardamom and pink pepper at the beginning. The dark and sensual notes lie in the heart and the drydown: iris, vetiver, cedar wood, amber, sandal wood, vanilla, Tonka bean and musk. This gift set contains Eau de Toilette spray and aftershave balm.

For more of our most popular gift sets, visit the main Fragrance Direct web site.

2010 has gotten off to a fabulous start here at Fragrance Direct. These are the top ten best selling products across our entire range in January.

1. Sarah Jessica Parker “Covet”
   The second fragrance from Sarah Jessica Parker, Covet offers a seductive, feminine scent brought together with a modern touch. Placed with the tag line “I had to have it” certainly rings true as the blend of florals, fresh green notes and sensuous woods will definitely draw you in.
2. Gwen Stefani “L.A.M.B”
   The muse of the unconventional, Gwen Stefani’s L.A.M.B. is a light, fresh and clean fragrance with notes of sparkling green freshness, leafy water hyacinth, freesia, pear, violet leaves, jasmine, rose, lily of the valley, sweet pea, orange blossom, frangipani blossom, peach skin, heliotrope and musk.
3. Bourjois Effet 3D Lip Gloss
   Discover a whole new dimension of fabulous by indulging your lips in a variety of shades with a variety of effects: from glaze-like candy coated hues to dazzling shimmer and everything in between, you’ll easily find the perfect 3D Effet just for you! Natural oils nourish and moisturize, while the brush-tip applicator glides on precisely for perfect shine.
4. Revlon Super Lustrous Lip Gloss
   The glossy formula of this Super Lustrous lip gloss combines sheer color and intense moisture with light-reflecting spheres to create amazing shine. Available in four shades; Polished Plum, Brilliant Berry, Frankly Flirty and Get Iced.
5. St Moriz Instant Self Tanning Mousse
   This Instant Self Tanning Mousse has been specially developed with ingredients which help to create an instant bronzing effect, providing you with a perfect all over professional tan. Suitable for all skin types.
6. FCUK Him
   FCUK for him is an edgy, intoxicating, and seductive fragrance with notes of sangria, basil, rosemary, lavender, hemp, new mexican black sage, green peppercorns, vanilla, ebony wood and patchouli.
7. Intimately Beckham Night Men
   Intimately Beckham Night for men combines spicy and citrus notes with a masculine floral heart and a warm base of amber, patchouli, vetiver and tonka bean.
8. FCUK Her
   FCUK created by French Connection UK is a fresh illuminating scent with notes of the barringtonia flower from Madagascar, decadent cedar wood and sandalwood engrained with vanilla.
9. NYC Nail Polish Nail Glossies
   NYC Nail Polish, intense color and long lasting nail polish. Advance applicator brush picks up the right amount of liquid and smoothly glides on nails with no lumps or lines. Super quick dry formula. Available in 14 shades.
10. Rimmel Lasting Finish Nail Polish
    Hardwearing, chip resistant, long lasting colours for a great colour finish. Choose Lasting Finish nail polish for the latest, up to date shades. Available in 11 shades.

To purchase these, or any of our other best selling products, visit the main Fragrance Direct website.

Every month here at Fragrance Direct, we like to give something back to our loyal customers by holding a free-to-enter prize draw for the chance to win some of our most popular products.

The lucky winner of this month’s prize draw will receive a 50ml bottle of Lacoste Pour Femme eau de parfum spray.

Known for its high end clothing, footwear, perfume, leather goods and mostly its polo shirts, Lacoste is thought to be the first brand to ever have a brand name that appeared on the outside of an article of clothing. Since it was founded in 1933, it has become one of the biggest brands around, thanks in no small part to its iconic green crocodile logo.

As well as clothing, Lacoste has also branched out into the fragrance market. Lacoste Pour Femme is a warm floral fragrance with notes of pepper,
bergamont, ambrette seed oil, heliotrope flower, jasmine, hibiscus
flower, cedar wood, gaiacwood and musk.

A 50ml bottle of Lacoste Pour Femme eau de parfum spray usually retails at £29.50, but Fragrance Direct will be giving away a bottle to one of our lucky customers who registers for the free monthly prize draw on our website.

The competition will run until Midnight on Sunday 28th February. The winner will be notified shortly afterwards.

To be in with a chance of winning this month’s prize draw, and your own bottle of Lacoste Pour Femme fragrance, visit the main Fragrance Direct website and fill in your details on the Monthly Prize Draw page.

Founded in 1975 in Milan, Armani now has over 300 stores in 36 countries around the world. Giorgio Armani became a mainstream designer after Richard Gere was dressed by him in 1980’s “American Gigolo” and is now considered to be “The World’s most Successful Designer” by Forbes Magazine.

Here are five of Fragrance Direct’s most popular Giorgio Armani gift sets:

“He” Gift Set 50ml - £29.99
Giorgio Armani He is a mossy, woody fragrance. Low notes of musk and woods are blended with vetiver and spicy top notes. The gift set comes with a 50ml bottle of Giorgio Armani He fragrance, and a men’s Giorgio Armani t-shirt.

“She” Gift Set 50ml - £29.99
Giorgio Armani She is a refined, rich fragrance . Eastern spices, vanilla and musk are blended with bergamot and cedar. Like the He set, this product comes with a 50ml bottle of Giorgio Armani She fragrance, and a women’s Giorgio Armani t-shirt.

Acqua Di Gio Men Gift Set 50ml - £36.95
A sharp, aquatic fragrance, Acqua Di Gio Men has a feel of sea air about it. Spicy rosemary is blended with jasmine and citrus notes. The gift set comes with a 50ml bottle of eau de toilette spray, and 200ml of body shampoo.

Code Pour Femme Gift Set 50ml - £41.95
Giorgio Armani Code pour femme seduces the senses with an intriguing orange flower note, fresh ginger accents and the caress of honey. Sandalwood accords create an unforgettable and captivating new encounter. The gift set includes 50ml eau de parfum spray and 200ml body lotion.

Diamonds for Men Gift Set 50ml - £29.99
This new masculine fragrance contains gourmet-woody aromatic juicy, with an unusual gourmet reversal in the top notes. The perfume opens with sparkling, sweet aromas of bergamot, with Guaiac, vetiver, cedar, Szechuan pepper, cocoa and ambroxan. As well as the fragrance, the gift set also includes a stylish Giorgio Armani bracelet.

For more Giorgio Armani products, visit the main Fragrance Direct website.

Calvin Klein Inc started life as a coat shop in New York in 1968 with the collection then expanding into with sportswear, blazers and womens underwear. In 1980 the company had started the back pocket branding on jeans craze that continues to this day, and in the late 1980’s he entered the fragrance market with Obsession and Eternity.

Here are five of our most popular Calvin Kline perfumes here at Fragrance Direct:

Calvin Klein Obsession Night for Men 75ml - £12.95
A modern approach to Calvin Klein’s addictive classic, Obsession Night for Men is a sexy blend of the finest black Tuscan suede dusted with hints of nutmeg, rich woods, vetiver, and patchouli, resulting in a truly sexy, modern scent.

Calvin Klein Euphoria 50ml - £34.99
A new fragrance from Calvin Klein, this item derives core original characteristics from the original Euphoria Fragrance. This newest perfume now adds a more sparkling, luminous and sheer aspect to the signature scent.

Calvin Klein Eternity Men 50ml - £20.50
Eternity Men by Calvin Klein is a fresh, spicy fragrance, blending jasmine, rosewood with basil and sage.

Calvin Klein Truth Men 50ml - £16.50
Calvin Klein Truth Men is a fresh fragrance with notes of canopy greens accented by basil and cardamom.

Calvin Klein CK One 50ml (with free gift) - £15.50
CK One by Calvin Klein is a fresh, fruity fragrance that blends green tea and amber with a hint of jasmine, papaya and pineapple. This fragrance also comes with a free 125ml bottle of Body Wash.

For more Calvin Klein products, visit the main Fragrance Direct website.