Attention Vivienne Westwood fans! We know there is a lot of you out there amongst the Fragrance Direct faithful, so we are sure that you will love our latest arrival; the gorgeous new Vivienne Westwood scent, Cheeky Alice.

Described as “the sexier older sister” of the earlier Naughty Alice fragrance, Vivienne Westwood Cheeky Alice is sparkling, mischievous, magical and mesmerizing. The bottle looks like it features a magical potion, decorated with a red bracelet that fastens with two hearts, symbolizing the irresistible magnetism of Cheeky Alice.

As for the fragrance itself, the scent is feminine, provocative and intense, opening with floral top notes of lily of the valley, leading into the opulent heart of peony and rose, all of which sits on top of a smooth base of musk and woody accords.

We have two different sizes of the Vivienne Westwood Cheeky Alice fragrance on offer here at Fragrance Direct; 50ml (£39.99) and 75ml (£49.00). What’s more, each of these Cheeky Alice products also comes with a fabulous free gift, a stylish Vivienne Westwood Tartan Cosmetic Pouch.

We are always bringing in the hottest new scents and beauty products, and all new arrivals will be revealed on the Fragrance Direct blog, so make sure you keep your eyes peeled for future announcements.

The most romantic holiday of the year is coming up, and no Valentine’s Day celebration is complete without the perfect, thoughful gift. If you are in need of help and ideas as to how you can treat that special someone in your life this Valentine’s Day, then Fragrance Direct is here for you!

We have the ideal Valentine’s Day gifts both For Him and For Her, with a whole host of fragrances and beauty products on offer, from some of the biggest brands on the market. So no matter what their favourite scent or brand of toiletries, you are sure to find the perfect present for your Valentine this year.

Here is just a small selection of the that we think will make the perfect Valentine’s Gifts:

Diesel Only The Brave 50ml Gift Set (£33.95)

The concept of Only The Brave accentuates oriental, leather and woody accords, which are masculine, determined and brave, with clear contrasts. The fragrance opens with masculine notes of leather, which is refreshed with lemon and sparkling aromas, finally rounded off with woody accords of cedar. This Diesel Only The Brave Gift Set contains a 50ml Eau de Toilette Spray and a 200ml Shower Gel, in a striking TV presentation box.

Chloe Love 50ml Gift Set (£47.95)

What better to give on Valentine’s Day than Love! Chloe Love is a fresh and feminine scent, opening with top notes of orange blossom and pink pepper, blending into a heart of iris, lilac, hyacinth and wisteria, sitting on top of a smooth base of musk, rice and talc. The Chloe Love gift set includes a 50ml bottle of the signature Chloe Love eau de parfum spray, and a 100ml bottle of the accompanying body lotion.

For these gorgeous products, and plenty more Valentine’s gift ideas, whether it be For Him and For Her, head on over to the specialist Valentine’s Day pages on the main Fragrance Direct website.

MAC is one of the biggest and most respected cosmetics brands on the market, and we know that they are incredibly popular amongst Fragrance Direct customers. And so, for a limited time only, we are giving you all the chance to get an extra 10% off their favourite MAC products.

Make-up Art Cosmetics, or MAC as they are more popularly known, was founded in Toronto, Canada in 1984 by Frank Toskan and Frank Angelo. MAC cosmetics were initially designed specifically for use by professional make-up artists in salons and elsewhere, but were later made available to consumers all over the world. The first American boutique was opened in New York City’s Greenwich Village in 1991, and since coming under the control of cosmetics giant Estee Lauder in 1994, the company has grown to be bigger than ever.

The MAC collection here at Fragrance Direct includes a whole host of the company’s most popular cosmetics products, from eyeshadows, foundations and lip glosses, to blushers, mascaras and eye pencils, and a whole lot more. If you want to make some extra savings on your purchases, and get an additional 10% off our MAC products, be sure to enter the code MAC10 at the checkout when placing your order.

The MAC discount offer will only be running until Thursday 9th February, so make sure you don’t miss out on these extra discounts and head on over to the MAC page on the main Fragrance Direct website to place your order.

With Valentine’s Day coming up in the next couple of weeks, it may be time for you to start thinking about a suitable gift for your loved one to show how much you care. If you are struggling for inspiration this Valentine’s Day, then why not let Fragrance Direct help! Here we have just a few gorgeous fragrances that we think will be a big hit this Valentine’s Day.

Diesel Loverdose/Only the Brave

Diesel Loverdose has been specifically designed to stimulate the hypothalamus, the area of the brain that controls attraction and lust. With notes of mandarin, gardenia petals, amber and vanilla, this floral and spicy fragrance is sure to get your better half’s pulse racing. For the fellas, Only the Brave is “a manifesto of masculinity”, blending notes of lemon, cedar, violet and leather. Each of these gorgeous Diesel scents comes with a fantastic free gift; Loverdose includes a 200ml Loverdose body lotion, while Only the Brave comes with a stylish wash bag.

Ralph Lauren Romance with Free Lindt Chocolates

A scent that is “the very essence of true love”, Ralph Lauren Romance was made for Valentine’s Day, with notes of white violet, rose, ginger, patchouli and oak moss. What’s more, as an extra Valentine’s Day treat, the 50ml bottle of Ralph Lauren Romance now comes with a free box of luxurious Lindt chocolates, so you are sure to get into her good books!

Emporio Armani Diamonds with Free Unisex Bag

Diamonds are a girl’s best friend, and this Emporio Armani Diamonds fragrance will certainly make a lasting impression; a light fragrance with notes of raspberry, lily of the valley, vetiver and cedar wood. The 50ml bottle of Emporio Armani Diamonds also comes with a free black unisex bag, so you can treat yourself and treat her at the same time!

These are just a few of the gorgeous scents that we think will help you bag your Valentine this year. For plenty more Valentine’s Day gift ideas, and a range of wonderful savings, head on over to the main Fragrance Direct website.

You will no doubt have noticed all of the Sale promotions scattered around the Fragrance Direct website over the last few weeks. Well, today we can announce that for a limited time only, you can now get an Extra 20% Off Baylis and Harding products.

Baylis and Harding are a Worcestershire-based brand who specialise in producing gorgeously fragranced bathroom products for men and women of all ages. Their top principles of affordability, quality assurance and innovative design, are evident in all of their products, and as they do not test any of their products on animals, you can stock up on your essential toiletries from Baylis and Harding in complete confidence.

The Baylis and Harding product collection here at Fragrance Direct includes everything from shower gels and body lotions, to sleeping socks and foot oils, as well as a fantastic selection of gift sets that will allow you treat a friend or loved one, whatever the occasion.

To take advantage of our Extra 20% Off Baylis and Harding promotion, make sure you enter the code BH20 at the checkout when placing your order. But remember, this offer cannot be used in conjunction with any other promotion, and you cannot retrospectively add the discount onto an order that has already been placed.

Head on over to the Baylis and Harding page on the main Fragrance Direct website now and ensure you don’t miss out on these fantastic discounts!

We know that January can be a difficult month when it comes to finances, but that doesn’t mean you have to spare on your fragrances. If you are on the look out for some gorgeous new scents, but you don’t quite have the cash to splash on your absolute favourites at the minute, then worry not as Fragrance Direct is here to help!

In our Bargains Under £20 section, we have some of our most popular fragrances, toiletries and cosmetics on offer, from the biggest names on the market, that you can order from Fragrance Direct and still get some change back from a £20 note.

Celebrity endorsed fragrances from the likes of Kate Moss and Celine Dion, established fragrance giants such as Calvin Klein, Vera Wang and Ralph Lauren, not to mention the biggest names in fashion, Stella McCartney and Lanvin. Whether you’re looking for a loved one’s favourite scent to help them celebrate a special occasion, or you just fancy treating yourself for a change, we can help you stock up on essential fragrances without breaking the bank.

When our prices are this low, how can you afford to say no! Our Bargains Under £20 section is sure to have the ideal solution for those of you on a budget, so why not head on over to the main Fragrance Direct and check out all of our great value fragrances. You never know, you might just find your new favourite scent…

Exciting news from Fragrance Direct, as for a limited time only, we are offering all of our wonderful customers an extra 15% discount on the marked prices of all our gorgeous toiletries and gift sets from Grace Cole.

Grace Cole is the brand behind award winning beauty products for men, women and children alike. Grace Cole products are delightfully fragranced and specially formulated to ensure each and every one is effective and and relaxing. The gorgeous Grace Cole bath and body gifts allow you to treat the ones you love without spending a fortune and the performance of our products proves that they are fantastic value for money.

We have a fantastic selection of Grace Cole products on offer, with a wide range of bath and body gift sets perfect for gifts, including the Lavender, The Rectory, Elements of Relaxation, The Haynes Guide to Grooming, Miss Cole, Fruitworks, Signature and Moments ranges.

The special discount promotion will be running until noon on Thursday 26th January, so you best get your orders in as soon as you can! To get your extra 15% discount on your Grace Cole orders, make sure you enter the code GC15 at the checkout.

We know you love our Grace Cole products, and this week, you can enjoy them a little bit more with an additional 15% discount on your favourites!