Angelina Jolie - the face of Armani
Armani have signed one of the most famous A-list actresses in Hollywood to endorse their brand for their new perfumes this year as they push forward their marketing of their perfume range.
The news was released by a spokesperson for Armani who spoke to Life & Style magazine;
“Armani rolled up the Brink’s truck for Angelina, because frankly, she’s worth it. For this fragrance push, they needed a true A-lister, and Angelina is the biggest, most dynamic female star in the world.”
As the long term partner of Brad Pitt, Ms Jolie has signed a deal with Armani which sees her take a leading role in the launch of all new Armani perfumes as she is also to oversee the creative parts of all the TV and printed advertisements which will play a crucial part of all their fragrance campaigns.
As expected Angelina will be gracing our TV screens and glossy fashion magazines later this year embracing the new Armani fragrance bottles and it is likely to prove a clever move by the Armani brand because Ms Jolie has such a huge public figure who is followed all over the globe. It is hoped that her face will bring Armani plenty of interest from the celebrity fragrance buying public the world over.
