January Round Up – New Fragrance Launches

January Round Up – New Fragrance Launches


We are already in February! Some may say it flew by, some may say they just survived the longest month ever. Never the less pay day has come around again and slowly but surely the days are getting longer. So now everyone has recovered from the post-Christmas depression here at Fragrance Direct it is time reflect on the month and celebrate the great launches that have kick started 2019.

Let’s start with Pure XS Night, the new Intense fragrance for Men by Paco Rabanne. This oriental fragrance is intensely erotic with key ingredients of cinnamon, spicy salted caramel, ginger, Intense cacao to name a few. This is fabulous new launch with its new bottle design, definitely one to get excited about.

Now a favourite, Marc Jacobs Daisy Sunshine, this new launch is a bright uplifting scent and design. The sunny marigold is wrapped in the radiant warmth of white woods while white strawberry adds a juicy touch. If you love the Daisy collections like we do, then you should try the Daisy Sunshine it would be perfect as a staple scent.


On the 30th of January the exciting Cacharel, Yes I am Eau de Parfum was launched and is perfect for all make up lovers! Whether it’s for a day or night look, the unique lipstick shaped bottle houses an addictive fragrance combining oriental notes with fresh flower accords. Sensual and oriental fruity top notes include zesty mandarin and sweet raspberry developing a heart of white floral accords.

January also saw the launch of Armani’s In Love with You and Armani Stronger With You Intensely. In Love with You is a contemporary and passionate blend for women, with an addictive oriental cherry scent that features notes of black cherry, jasmine and vanilla. The Stronger with you Intensely is a fougere scent that features notes of pink pepper, vanilla and an ambery wood accord. The aged cognac colour perfectly embodies the intense character of the fragrance and with success of its first two seasons this is a favourite amongst today’s young men.

The Gucci Guilty Eau de parfum for Her is a signature fragrance that is a modern declaration of self-expression and fearlessness, and here at FD we cannot get enough. Blended for the new revolution the oriental floral brings a richness and nobility to the original, with ingredients of Mandora, Pink Pepper, Lilac and Patchouli. This scent leaves an enduring silage that lingers in the air when worn and with its latest design is a fabulous scent if you are looking for yourself or for someone else.

Lastly is the very exciting, latest launch from Jean Paul Gaultier with Classique Cabaret. This floral fragrance is an explosion of glamour, sensuality and softness. A glittery red dress, a shower of stars and feathers dive into the world with irresistible oriental orange blossom embellished by the aphrodisiacal powers of ginger and vanilla. This fragrance still has the signature Classique ginger notes but with unique heart and base notes, this is a launch to watch out for as it’s exclusive to Fragrance Direct!

Get To Know The Brand: Ahava

Get To Know The Brand: Ahava


As the only brand in the world to use botanicals and minerals drawn from the Dead Sea, AHAVA is mixing things up in the skincare market. Letting nature lead the way, their scientific research aims to understand the human nature of our body and how the previously undiscovered botanicals and minerals found in the Dead Sea can not only care for our skin, but actually help the skin from within. We thought it might be interesting to delve a little deeper and find out what it is about these natural elements from the Dead Sea that make AHAVA products so unique and effective.

Since ancient times, people from all over the world have flocked to the Dead Sea, officially the lowest place on earth, to benefit from the proven therapeutic and skincare benefits that come from bathing in the water there. The water comprises a higher mineral concentrate (32% to be exact) than water anywhere else in the world, and it’s because of this that AHAVA scientists sought to understand and celebrate how the minerals and botanicals right at their fingertips in the Dead Sea could be used as part of everyday skincare to see visible results.

After gaining exclusive access to the raw Dead Sea minerals, AHAVA were able to take these naturally potent byproducts (mud, salt, crystals and water) that contain concentrated levels of minerals and nutrients (like magnesium, sodium, phosphates and bromides) and create their range of luxurious products that will help you to maintain healthy, youthful-looking skin.

If you take a closer look at any of AHAVA’s formulas, you won’t find any parabens or questionable compounds (such as Phthalates or Triclosan), and it’s AHAVA’s belief in the power of nature that makes this so important to them. What you will find are ingredients clinically proven to contain anti-ageing and antioxidant properties, which will protect, nourish and revitalise your complexion.

Take a look at some of our favourites.

AHAVA Clearing Facial Treatment Mask 50ml
Perfect for – Those looking to keep breakouts at bay
This purifying formula of Jojoba granules, Dead Sea Mud and Magnolia Bark Extract will detox and deeply cleanse the skin, drawing out excess oil and sebum for a smoother, more radiant complexion. Used 1-2 times a week as needed, this gentle mask will prevent bacteria and excess oil production whilst leaving the skin feeling nourished.

AHAVA Uplift Day Cream SPF 20 50ml
Perfect for – Mature complexions looking to target slackening skin
Fortified with innovative Positive Stress Dead Sea Metabiotics™ Technology, this day cream will work to maintain the skin’s youthful structure, balance out an uneven skin tone and minimise the appearance of wrinkles. Apply daily to a cleansed face and neck. The result? A more radiant, refined and smooth complexion.

AHAVA Men’s Exfoliating Cleansing Gel 100ml
Perfect for – Men looking to cleanse and hydrate their skin
This ultra-mild, micro-peeling formula can be used 2-3 times a week to eliminate build up and leave your skin looking clearer and smoother. Dead Sea Minerals and the array of natural exfoliators in this cleansing gel make it ideal for use before shaving to prevent ingrown hairs, too.

AHAVA Dry Oil Body Mist Sea Kissed 100ml
Perfect for – Those looking to refresh and invigorate their skin
Encapsulating cool water, salty sea air and sun-kissed skin, this spray-on dry oil will transport your senses whilst caring for your skin. The nourishing blend of essential oils will work to restore the optimum levels of moisture within the skin, whilst Dunaliella Algae helps to slow down cell degradation. After bathing, spray on and smooth in with long, gliding strokes and allow the oils, rich in antioxidants and anti-ageing properties, to refresh and invigorate.

AHAVA Gentle Eye Cream 15ml (https://www.fragrancedirect.co.uk/ahava-gentle-eye-cream-15ml-0102426.html)
Perfect for – Those looking to revive weary eyes
Infused with a host of vitamins, minerals and botanical extracts, this lightweight eye cream works to replenish moisture whilst reducing signs of fatigue around the delicate eye area. Apply to the outer eye-area twice daily and expect brighter, refreshed and softer-looking eyes.

All AHAVA products are vegan, like they always have been, and they endure strict allergy testing so they’re suitable for even the most sensitive skin. If you’re looking to mix up your skincare routine, why not introduce some AHAVA products and benefit from the highest, most effective concentrate of Dead Sea minerals you’ll find in any skincare product on the market.

Valentine’s Day Sensual Perfumes for Him & Her

Valentine’s Day Sensual Perfumes for Him & Her


Love is in the air, and we wouldn’t be Fragrance Direct if we didn’t have a list of our favourite seasonal, sensual scents for men and women ready to share with you.

It’s been proven that scents can rouse certain emotional and physiological reactions, for example:
• Lemon: can increase people’s perception of their own health
• Lavender: can contribute to a good mood
• Eucalyptus: can increase alertness
• Rose oil: can reduce blood pressure

So, it makes sense that there are certain scents contained in the perfumes we wear, which can influence mood, and therefore sexual attraction. While many fragrances market themselves as sexy, attractive and altogether irresistible, how many of them have science behind them?

Male vs. Female Sensual Attraction
Men and women are naturally attracted by different scents, so the first step to getting it right is understanding how to attract whoever it is you’re interested in.

According to research, men are attracted to scents of:
• Pumpkin
• Vanilla
• Cinnamon
• Lavender

Women are attracted to:
• Liquorice
• Musk
• Peppermint
• Leather

These sensual scents are perfect for Valentine’s day, whether you’re looking to buy a gift for someone special or to spruce yourself up for a memorable date-night. Choose one of the perfumes in our list and get ready to enjoy a night of romance!

Fragrances to Attract Women

1. Lacoste Live Male
This intoxicating fragrance boasts top-notes of fresh lime, green leaves and sea, while the addition of liquorice and Guaiac Wood combine to create a subtly unusual tone.

2. Calvin Klein CK Be
Often unisex, Calvin Klein fragrances are typically memorable and unique, and CK Be is no different. This fresh, woody, oriental fragrance is suited to both men and women. Imagine notes of sweet magnolia, smooth sandalwood, fresh mandarin and all-important musk

3. Coach Platinum for Men
This masculine fragrance is bold, sophisticated and enticing. Spicy notes of black pepper mix with the sweetness of pineapple in its top notes, which dry down to leave behind an earthy base of sandalwood, vanilla and leather.

Fragrances to Attract Men

1. Yves Saint Laurent Black Opium
Black Opium has risen to acclaim in recent years. The recent scent by trend-giant Yves Saint Laurent is inspired by darkness and sensual mystery. Opening with notes of coffee and pink pepper, this fragrance moves into a heart of vanilla, jasmine and orange blossom that lingers deliciously.

So, grab his attention with this indulgent scent – laced with attractive vanilla, it’s sure to impress.

2. Boucheron Jaipur Homme
Communicate alluring elegance with Jaipur Homme. The surprising fragrance for men contains tones of clove, nutmeg, and cinnamon, which has been proven attractive to men.

3. Lollia Eau De Parfum Relax
Lollia focis all their scents on romance and luxury, so any of their offering will work for your Valentine’s Day celebration. This rich, exotic fragrance blends lavender, bee blossom honey and white orchids. Lavender is attractive to men, and even better – so is vanilla! Enjoy a double hit of sensuality with this sweet, laid-back perfume.

Choose one of the perfumes from this list and get ready for an evening of attraction and romance!

Sources
www.psychologytoday.com/intl/articles/199603/the-smell-love
www.sirc.org/publik/smell_attract.html
www.californiapsychics.com/blog/love-relationships/scents-to-seduce-your-lover.html

The Best Date night Makeup Looks – Perfect For Valentine’s Day

The Best Date night Makeup Looks – Perfect For Valentine’s Day


Valentine’s Day is just around the corner, and we can’t stop thinking about how to style for the big night. Love is in the air, and we feel more strongly about our favourite palettes, lipsticks and liners every year!

Whether you’re spending Valentine’s Day with your partner or your friends, it’s time to celebrate, and with so many Valentine’s Day looks to choose from, deciding how to apply your makeup can seem impossible.

As always, we’re here for you – narrow down your search for perfection with our three favourite makeup looks for Valentine’s Day:

1. Sexy Smoky Eyes
The ultimate eyeshadow look, a smoky eye is timeless, versatile, and sure to suit you no matter your face and eye shape.

The key to a breath-taking smoky eye is understanding your eye shape. Here’s a quick overview of the most common eye-shapes and the smoky style to suit:
• Close-set eyes: focus light coloured shadow on the inside and dark on the outside, extending the surface of the colour as you move outwards
• Wide-set eyes: ‘pull’ eyes closer, minimising the gap – the trick is to blend your darker shadow inward
• Mono-lid eyes (lids are more of a flat surface): start with a dark liner and fade your smoky shadow colours from the darkness of the liner upwards
• Hooded eyes: avoid using too much dark shadow – use highlights to open your eyes
• Deep-set eyes: balance your features – avoid applying dark shadow all over your lids
• Prominent eyes: use a thick liner along the lash-line, and apply the darkest shade to the middle of your lids
• Downturned eyes: lift the corners of your eyes with a cat-eye, then blend out with smoky shadow
• Upturned eyes: emphasise your lift by splitting your lids into two sections, with the darker shade on the outside

These tips work no matter which colour you choose for your smoky eye. If you’re aiming for something that’s timeless and a little special, try Prima’s Shade and Sparkle palette, which is bursting with shimmering neutral tones and promises to enhance any skin tone.

For a truly memorable look, update your smoky eye with Technic’s The Heat is On palette – a selection of browns, oranges and reds, perfect for a luxurious Valentine’s Day date night.

2. A Timeless Red Lip
We’re going to say it – red lipstick is the most iconic makeup look of all time. It’s a favourite of modern and historic icons in film, music and culture, and dates back to the ancient times of Cleopatra. That’s right – the Egyptian queen is reported to have mixed a red lipstick formula using beetles and ants!

If you’re looking to draw a little attention to yourself and exude confidence this Valentine’s Day, this is the look to go for. Here are some things to think about when you’re choosing a red lipstick:
• Texture: gloss, matte or sheer? Choose a texture to match your mood and style
• Shade: the perfect red will make your complexion glow and your teeth shine. It can take years to find your perfect red lipstick, but there are some all-round shades which will suit most. Try Clinique’s Pop Lip Colour & Primer in Cherry Pop
• Prep: your lips, like the rest of your face, look their best when they’re well hydrated. Use a lip scrub and a balm before you apply your red to combat dryness and ensure a perfect pout
• Apply: colour, blot, colour – apply one layer of red, then blot with tissue paper to remove any product that hasn’t stuck to your lips, and apply a second layer of colour

Follow these steps, and you’re guaranteed a dazzling red lip with extra staying power!

3. Natural Romance
Think peachy pink tones and a dewy finish. This look is versatile, making it perfect whether you’re spending Valentine’s Day with the girls or heading out on a laid-back date.

Skincare is at the heart of a natural makeup look, so make sure you set the groundwork the night before. Use a cleanser to wash your face thoroughly and follow with a good-quality moisturiser before you go to bed. You’ll wake up with skin that looks fresh, feels hydrated, and is a stunning base for your minimal Valentine’s Day makeup.

Here are some tips to creating a natural, romantic look that’s perfect for a casual night out:

• Keep it light: if you feel confident enough, switch your usual heavy foundation for a lighter product with a dewy finish. If you need a little more coverage, try Clarins Pore Perfecting Mattifying Foundation for flawless, natural-looking skin.
• Enhance your features: nobody has a face that’s quite the same as yours, and that’s something to celebrate! Apply a touch of highlighter to your cheekbones, the bridge of your nose and the top of your Cupid’s bow to draw attention to your unique features. Try NARS The Multiple Stick – the multi-purpose product that we can’t live without!
• Add a flush of colour: a dab of blusher creates instant warmth and brings any look together. Try Daniel Sandler’s multi-award-winning Watercolour Liquid Blush, which is not only easy to blend and build on but contains ultra-nourishing Jojoba oil and Vitamin E.

If you’re going for natural romance this Valentine’s Day, remember, less is more! Make the most of your natural beauty and enjoy the night no matter how you’re spending it.

Match The Scent – National Couple’s Day

Match The Scent – National Couple’s Day


On the 26th of January it is National Couples Day, a day that encourages couples to celebrate each other. A day many couples need as it is very easy to become comfortable and complacent in this day and age. We are all guilty of when we get home from a busy day sitting sofa scanning through social media instead of being attentive to our partner. With that in mind and Valentine’s Day around the corner, we have put together a fragrance matcher for your partner.

If your man is a get up and go kind of guy, always busy doing jobs or in the pub but is very easy going then we suggest the Missoni Man Eau de Parfum Spray. This is a sensuous dry-down blend of sandalwood, birch, patchouli and musk giving an aromatic and woody scent. With the masculine bottle and magnetic lid this would make the perfect gift.

If the man in your life has a passion for sports, whether he is forever at football matches, playing at his club or in the gym, we would recommend the Giorgio Armani Acqua Di Gio collection. The Absolu is the perfect combination of a woody but fresh scent. The Profumo has a spicy composition, opening with fresh aquatic accord and bergamot but then captures aromatic tones and the pour homme is fresher with a richness opening with citrus top notes and base notes of amber, oakmoss, white musk and patchouli.

If your partner is well dressed often styled with your expert guidance, brand conscious and seen as a bit of a character then we recommend the Dolce and Gabbana The One collection. The Grey is the latest to join the line, this celebrates elegance and charisma, with lavandin and citrus notes of grapefruit while keeping the signature warm tobacco scent.

If you are unsure it is the perfect match and you are looking for an all rounder then the crisp, fresh BOSS Bottled is timeless and you can’t go wrong.

If your girlfriend cares about her appearance and enjoys socialising and going out, we would recommend the Armani Si collection. One of our favourites is the Passione Eau de Parfum Spray, this scent has top notes of pink pepper, blackcurrant and pear in a sophisticated bottle makes it a fabulous fragrance for a confident, daring woman.

If you want to treat your wife who is caring, hardworking and enjoys evenings watching the latest drama on a Sunday night then we recommend Lancome La Vie Est Belle Eau de Parfum. This bestselling floral fragrance is sweet and elegant, capturing the essence of magnolia extracts and patchouli accords. With its signature bottle ‘le sourire de cristal’ meaning the crystal smile this would be a great surprise for any special lady.

If your partner is very driven whether it is to reach her target in the gym or in her career, we would recommend the Gucci Guilty Absolute Pour Femme. The fragrance begins from a note of blackberry with heart notes of Bulgarian rose and base notes of golden wood. With its sleek bottle and warming smell this was created for the modern women making a great gift even if you’re buying for yourself.

If you are still uncertain which would be best, then have a look at the Givenchy L’Interdit. This new launch from last year was very popular. Its orange blossom and Jasmin notes makes it an intense and addictive fragrance.